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A Forum for

the Future of

TV Advertising

THURSDAY, OCTOBER 29, 2026

 

Customer acquisition is shifting fast—paid social is harder, algorithms change quickly, TikTok faces uncertainty, and Gen Z skips Google for creators, communities, and AI. Forward by Tatari™ is where we explore what comes next, giving marketers A CLEAR WAY FORWARD™.

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Not sure what to expect?

Watch a 2 min recap from 2025.

2026 Speakers

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Scott Galloway
​NYU Professor, Entrepreneur & Bestselling Author

​

Scott Galloway is Professor of Marketing at NYU’s Stern School of Business and a serial entrepreneur. He was named one of the world’s best business professors by Poets & Quants. Scott has founded nine companies, including Prophet, RedEnvelope, L2, and Section. He is the New York Times bestselling author of The Four, The Algebra of Happiness, Post Corona, Adrift: America in 100 Charts and The Algebra of Wealth. His most recent book Notes on Being a Man reached #1 on The New York Times Best Seller List. Scott has served on the boards of directors of The New York Times Company, Urban Outfitters, Berkeley’s Haas School of Business, Panera Bread, and Ledger. In 2026 he was appointed by Governor Gavin Newsom to the Board of Regents of the University of California. He has won multiple Webby and Best Podcast awards, and his books have been translated into 28 languages. Across his Prof G Pod, Prof G Markets, Raging Moderates, Pivot podcasts, No Mercy / No Malice newsletter, and his YouTube channel, Scott reaches millions. Scott is a proud alum and supporter of the UC system and holds a BA in economics from UCLA and an MBA from UC Berkeley's Haas School of Business.

Steve Huffman​​
​​CEO & Co-Founder, Reddit

 

Steve Huffman is the Founder and CEO of Reddit, an online community of communities. Named one of TIME Magazine's 100 Most Influential People in AI, Huffman has led Reddit through its founding, rapid growth in users and advertisers, successful IPO in 2023, and first years as a public company. In 2006, Huffman sold the site and went on to launch another start-up through Y Combinator, an airfare search engine called Hipmunk. He returned to Reddit in 2015 to lead one of the biggest comeback stories in tech—making the platform safer, more welcoming, and more modern. Over the past 11 years, Huffman has led Reddit's evolution across its product (image and video hosting, new app, developer platform, AI-powered search) and ads business (Reddit Pro, AMA tools), growing the platform to over 127 million daily active users and over $2.2 billion in revenue in 2025.

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Cody Plofker
​Operator, Advisor & Growth Marketer

 

Cody Plofker is an operator and growth marketer who loves building DTC brands, leveraging AI, and sharing what he's learning. After leading Jones Road Beauty to 9 figures in just a few years, he's now focused on building new brands, consulting and advising, and experimenting with AI. He's the co- host of The Marketing Operators Podcast and writes a weekly newsletter on building and growing DTC brands.

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Isabella
Rusher
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Director of Media

Liquid I.V.

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Rajiv
Ragu
​

VP of Growth

Thorne

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Lucas
Coyle
​

Director of Brand and Omnichannel Marketing

MANSCAPED

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Benjamin
Heaton
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Senior Director, Product

Tatari

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Sidrah
Althaus
​

VP, Digital Marketing

Avocado Green Brands

2026 Agenda 

Check out the agenda below.

1:00
REGISTRATION OPENS
Check in and grab your badge for the day. Please arrive no later than 1:45PM.
1:45
CONFERENCE STARTS
Emcee will kick the day off.
Industry outlook and the tech needed for the future of TV advertising
2:00
BUILDING THE FUTURE OF TV ADVERTISING
Philip Inghelbrecht opens the day, and our Product team reveals the innovations shaping tomorrow’s TV.
2:40
KEYNOTE: REDDIT CEO, STEVE HUFFMAN
Keynote from Reddit CEO Steve Huffman, followed by an open Q&A session.
BRAND PANELS
Each panel will feature 2 client success stories. Featuring CMOs/VP of Marketing.
3:10
FROM REACH TO REVENUE: BRANDS SHARE THEIR FULL-FUNNEL TV PLAYBOOK
From awareness to conversion, learn how brands are using TV to drive measurable growth across the funnel.
3:30
HOW BRANDS OWN TV'S BIGGEST MOMENTS
Find, plan, and measure the TV moments that make your brand impossible to ignore.
3:50
FIRESIDE CHAT: CODY PLOFKER
Keynote from Cody Plofker followed by an open Q&A session.
4:15
FIRESIDE CHAT: ANNOUNCING SOON
4:45
NETWORKING HAPPY HOUR
Venue
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Venue

The Glasshouse is one of New York’s most striking event spaces. With sweeping views of the Hudson, sky-high ceilings, and outdoor rooftops made for inspired conversations (and really good cocktails). It’s modern, iconic, and the perfect setting to spark your next big marketing move.

FULL ADDRESS:
The Glasshouse
660 12th Ave
New York, NY 10019
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